In 2012, PETA released the Flesh is for Zombies campaign for Halloween. It was done at the height of The Walking Dead craze and when zombies were a thing. You might argue that The Last of Us has reignited the craze but that might be counter intuitive as plants, namely fungi, were responsible for turning people into flesh eating zombies.

So, maybe an all mushroom diet isn't what the vegan ordered.

On 29th March, PETA Asia decided to run a similar stunt with zombies parading infront of KLCC holding signs that read "Flesh is Flesh, Go Vegan" in english, bahasa, and mandarin.

In the post, PETA Asia wrote in the caption:

Eating the corpse of a tormented, terrified victim is the stuff that horror films are made of!

Earlier today, PETA zombies descended on the Petronas Twin Towers in Kuala Lumpur to remind people that, like humans, other animals are made of flesh, blood, and bones, and that serving up someone’s body parts on a plate is ghoulish.


Inadvertantly funny imagery aside, the stunt has not been well received by netizens and many have taken to Facebook and Twitter to share pictures of meat dishes instead in response.

There's also the oxymoronic zombie vegan promoting veganism which in itself is a paradoxical notion that doesn't stand up to scrutiny. The original campaign was witty and struck the right tone, likening people who eat meat as zombies.

There's also the confounding issue of this zombie with a third eye taken for EPA by Fazry Ismail.

fazry ismail peta zombie EPA

Are these zombies also mutants? Did the PETA activist zombie embed the eye into its skull? What's the back story here? Or did someone misunderstand the brief?

All in all, the campaign did cause a stir and tongues wagging.