Behind the Wheel

Flux Is Counting On You Being As Dumb As A Box Of Rocks This April Fool’s

Dinesh
01/04/2021
08:23 MYT
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Flux Is Counting On You Being As Dumb As A Box Of Rocks This April Fool’s
If you’ve ever wanted your very own Dwayne “The Rock” Johnson, this isn’t where we tell you how to kidnap him. However, if you’re a geologist; or hoarder with questionable taste, and always wanted your very own rock but wasn’t sure if you could manage one… Flux has a solution for you.
The country’s favourite multi-marque car subscription programme is jumping on the corporate April Fool’s bandwagon and counting on you being as dumb as a box of rocks with a first-of-it-s-kind rock subscription plan.
Corporate takes on April Fool’s pranks can turn out to be quite legendary as we’ve seen in the past and as more Malaysian entities try to tickle your funny bone, immense effort is required to stand out. Plus, everyone needs a sense of humour.
Good thing Flux put its back into it and rocked on (pun intended obviously) with references to its flexibility in swapping rocks for different purposes, types of rock and unlimited runs a “rock, paper, scissors” as well as pond skips.
In terms of Malaysian entities making a solid effort at April Fool’s, this is a commendable effort as they even went as far as creating a new site for the prank.
Now that they’ve done it once, we hope they continue rocking on with it and not let the weight of these rocks weigh down expectations in the future.
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