Entertainment
Coldplay Releases New Album Track List - In The Classified Section Of Local Newspapers!
Coldplay is arguably one of the most successful rock bands this generation, with millions of fans worldwide.
So, it's no surprise that their fans are eagerly waiting for the band to release their brand new album titled 'Everyday Life', scheduled for a release in November.
![Stereogum You gotta wait another month for the release.](https://d3avoj45mekucs.cloudfront.net/rojakdaily/media/2nicholas/malaysia/coldplay-1571671492.png)
However, the shocking thing about that is not why they decide to do so, but it's how.
In a pretty clever move, we have to say, the marketing team has decided to release the tracklist by buying an ad in the classified section of several local newspapers:
![Facebook Clever advertising?](https://d3avoj45mekucs.cloudfront.net/rojakdaily/media/2nicholas/malaysia/news.jpg)
Interestingly, the band's marketing team has employed the same genius ploy around the world, with classified ads featuring the tracklist appearing in newspapers in the United Kingdom and France, MTV reported.
![Twitter/Kate Lyons It's all around the world!](https://d3avoj45mekucs.cloudfront.net/rojakdaily/media/2nicholas/malaysia/11_1.jpg)
The band's guitarist, Jonny Buckland, explained the unusual choice to publish their tracklist in the classified section in a Tweet:
Well then, we guess the advertisement works, because we're writing about it.I once had a holiday job at the Daily Post, placing photos of houses for sale. I wasn't very good at it. JB https://t.co/tYquPUn8S4— Coldplay (@coldplay) October 23, 2019
In the meantime, flip through our local newspapers and see if you could spot the ad, guys.
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