LIFESTYLE
Fashion Brand Sandro Celebrates The 50th Anniversary Of Smiley With Exclusive Designs
The yellow Smiley face is arguably one of the most iconic icons in history, but did you know that it's about to celebrate its 50th birthday?
Well, what better way to celebrate its birthday with an exclusive range of apparels, right?
Initially trademarked 50 years ago by French journalist Franklin Loufrani, SMILEY is one of the most recognisable icons in graphic design.
SANDRO's latest collection

With a cultural influence ranging from Talking Heads to Nirvana, Acid House to DC Comics, Banksy to Murakami, Smiley has grown to become an international lifestyle and continues to inspire leading creatives across the worlds of art, fashion, film, music, print and pop culture.
For the last few years, SANDRO and SMILEY have been annually creating cheerful collaborations together.


Two pairs of socks complete this capsule collection.




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