You’ve probably seen the adorable and colourful illustrations from the brand tokidoki through their toys and collaborations with brands such as Hello Kitty, Bearbrick, Marvel, and Karl Lagerfeld. Now, you can see them at The Coffee Bean & Tea Leaf outlets near you too. We always thought that its creator must be Japanese, but it turns out that the artist behind the characters is Italian Simone Legno. From a very young age, he developed a deep love of Japan and a fascination with world cultures.

Simone, Co-Owner and Artist of tokidoki was in KL recently to launch tokidoki’s first ever new merchandise collection and partnership with The Coffee Bean and Tea & Leaf. There are A LOT and we mean a lot of characters under the tokidoki umbrella (all of them kawaii, of course), but the collection will focus on four characters: Donutella, Buddy Sip, Sandy, and B-Dragon. During the event, the artist even did a live drawing sesh.

Simone said, “I am very honored to work with an iconic historic brand like The Coffee Bean & Tea Leaf. I have been a fan of The Coffee Bean & Tea Leaf since I moved to California 20 years ago. I spent many hours working in their friendly positive environment. I would often grab a coffee on my way to the office or during my lunch break as well as thinking and drawing while enjoying well-curated drinks and healthy food. We are very proud to associate my positive art with such a welcoming inclusive brand.”

They have a bunch of collectible items for you to brighten up any space:

tokidoki Dragon (limited edition)

This cool black water bottle (RM168) is already selling out fast in the state of Penang (probably in the other states too). The 500ml stainless steel bottle is generously covered with various characters, with many of them in red just in time for CNY. It also has gold-coloured auspicious cloud motifs which are associated with good luck, but this bottle looks amazing all year round.

It comes with a stainless steel screw-on lid which is designed to prevent leaks and spills. Plus, it keeps drinks warm or cold for approximately 24 hours, which is a long time! Note: I recently bought a metal bottle from their competitor brand (you can guess where) which was similarly priced but I found out after purchasing that it doesn’t even keep drinks hot. Boo.

tokidoki Donutella (limited edition)

Also priced at RM168, this 480 ml stainless steel tumbler keeps drinks warm or cold for 6 hours at 60 degrees (we’re guessing it’s less than the other because of its flip top which allows you to sip more conveniently). The top is also leakproof and comes in a pretty light purple shade. Its illustrations feature Donutella, who comes from a planet where sugar is used as energy, mandarin oranges, and even an awesome unicorn wearing a dragon mask!

tokidoki pins

They also have four pins which are available at RM28 per unit. The pins will be released weekly while stocks last, and the first two are already sold out in Penang so we recommend moving fast if you want em.

Customers can also receive one complimentary pin by topping up their TCB card with a minimum of RM150, also while stocks last.

tokidoki stickers

If you don’t wanna fork out the moolah for tumblers and pins, you can also get free stickers in five different designs with the purchase of their line of Valencia Orange beverages in-store (there’s a special sticker for Drive Thru). There is another sticker that you can get only with the purchase of tokidoki merchandise. While the official period for this has passed (until 4 Feb), I was old that the stickers will be still handed out if the café has remaining ones –– so try your luck!

tokidoki cafes

There are also special ‘tokidoki cafes’ with designated corners where customers can doodle on huge tokidoki boards and express their creativity. However, this is only available at certain outlets so check the list above.

For more information about the latest offerings from The Coffee Bean & Tea Lea Leaf Malaysia, news and promotions, visit their Facebook page www.facebook.com/CBTLMalaysiaPage, Instagram account @coffeebeanMY, TikTok account @coffeebeanMY, or website www.coffeebean.com.my.