U MOBILE
How This Local Company Is Quietly (But Surely) Popularising eSports In Malaysia
At this point, there’s no denying how big eSports has gotten in Malaysia.
Everywhere we turn these days, we’ll probably see a ‘Dota 2’ or ‘Mobile Legends’ tournament taking place, and that’s a good thing because our youngsters are now spending more time playing video games than wasting time hanging out at the mamak.
In fact, eSports has gotten so big, it is now officially a medal sport at the 2019 SEA Games!

In August, Youth and Sports Minister Syed Saddiq vowed to transform Malaysia into a premiere eSports hub in Asia. Then, in September, Syed announced that the government will be building an eSports arena in KL.
The government’s effort to grow eSports in the country is commendable, but they’re not doing it alone.
You may not know this, but a local telco has also been doing their part to grow the eSports industry, and they are none other than one of Malaysia’s leading and trendiest telco organisations in Malaysia, U Mobile.
So, what did they do?
Plenty, our dear friends.While most of their contributions are not highly publicised, U Mobile has been doing their part to recognise up-and-coming talents and mold them into world beaters and at the same time, popularising eSports as a whole.
Here are some of U Mobile’s contribution to the eSports industry this year:
#1 Introduction of gaming services and products
You can’t grow a tree without first focusing on its roots, right? That’s exactly what U Mobile did, by introducing a couple of affordable gaming-focused services and products.
If you prefer something ‘meatier’, U Mobile also introduced the Postpaid Giler Unlimited GX50 plan. For just RM50 a month, the postpaid plan offers subscribers UNLIMITED data for all apps and for literally anything.

Click here to find out more about the Postpaid Giler Unlimited GX50 plan.
#2 Sponsoring world-class gaming tournaments
If you’re already a pro-gamer, fret not; U Mobile has got your back too. The telco has stepped up to become the major sponsor for several gaming tournaments these past couple of years.
Then, the biggest feather in their cap came when they sponsored the Kuala Lumpur Major, one of the biggest and widely followed ‘Dota 2’ tournaments in the world with a prize pool of USD1mil (RM4.2mil), in November.
#3 Bringing the game on
U Mobile did not stop at just sponsoring gaming tournaments; they threw one of their own too!In August, U Mobile organised a ‘Mobile Legends’ gaming tournament called Mobile Legends Giler Tournament 2018 where 18 university teams battled it out for the prize pool of RM25,000.

Oh, and we also heard that U Mobile has an exciting array of events planned for gamers in 2019, so you can be sure that they are fully committed to making Malaysia a premiere eSports hub.
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